What is Research Intel?

Research Intel is a leading UK-based research recruitment agency that specializes in connecting businesses with the right participants for UX research, usability testing, accessibility research, and more. They provide end-to-end recruitment services to help drive your research projects forward.

How does participant recruitment work at Research Intel?

Research Intel uses a database of over 400,000 participants to match the right people to your research needs. They tailor each recruitment campaign to your specific project, whether it's user research, surveys, or remote insights.

What types of research does Research Intel support?

Research Intel supports a wide range of research methodologies, including user research, usability testing, accessibility research, surveys and online tasks, and business research. They ensure participant recruitment and data collection align with your project's unique needs.

How do you ensure the quality of participants?

All participants are thoroughly vetted to ensure they meet the project criteria. Research Intel conducts detailed screenings and works closely with clients to understand their ideal participant profile, ensuring high-quality and relevant insights.

What makes Research Intel different from other recruitment agencies?

Research Intel is exclusively focused on research recruitment, providing a personalized service and targeted recruitment campaigns. They also manage all legal requirements and NDAs so clients can concentrate on research, not logistics.

Do you handle the regulatory and legal requirements?

Yes, Research Intel ensures GDPR compliance and manages all necessary legal documentation including NDAs and data protection protocols during participant recruitment.

How long does the recruitment process take?

The timeline varies depending on participant criteria and project scope, but typically takes anywhere from a few days to a few weeks. Research Intel provides updates throughout the process to ensure a smooth experience.

How can I get started with Research Intel?

You can get started by contacting Research Intel directly or requesting a quote. Their team will walk you through the recruitment process to help find the right participants for your research project.

Case Study: Optimising Customer Experience for Logs Near Me

Overview

Logs Near Me, a leading provider of high-quality firewood and logs, sought to improve its customer experience by understanding user interactions with its ordering process. We implemented a research model where participants engaged with competitor services and provided feedback on various aspects of their experience.

Discoveries

Research Objectives

Evaluate Ordering Process Efficiency
Assess Delivery Services
Analyse Product Quality Perceptions
Examine Customer Support Interactions
Explore Additional Service Offerings

Methodology

We designed a research model involving participants who used competitor services to order logs and firewood. These participants assessed several key aspects:

Ordering Process: Evaluating ease of use and efficiency.
Delivery Services: Reviewing timeliness and service quality.
Product Quality: Assessing the quality and satisfaction with the firewood.
Customer Support: Examining the responsiveness and helpfulness of customer service.
Additional Services: Identifying any extra features or services offered by competitors.

Client Insights

Ordering Efficiency

Clients found that competitors with streamlined, user-friendly online ordering systems had higher customer satisfaction. Logs Near Me is advised to refine their ordering process, potentially incorporating features such as easier navigation and quicker checkout options.

Delivery Services

Competitors that offered reliable and timely delivery received positive feedback. Improving delivery scheduling and ensuring consistent service quality could enhance customer satisfaction for Logs Near Me.

Product Perceptions

Participants noted that high-quality wood and accurate product descriptions significantly impacted their satisfaction. Logs Near Me should focus on clearly communicating product quality and maintaining high standards.

Customer Support

Competitors excelling in customer support were noted for their responsiveness and problem-solving abilities. Investing in a more efficient customer support system could provide Logs Near Me with a competitive advantage.

Additional Offerings

Customers appreciated additional services such as flexible delivery options and loyalty programs offered by competitors. Logs Near Me might consider introducing similar services to add value and attract more customers.

Recommendations

Based on these findings, we recommend that Logs Near Me:

Refine Ordering Process: Implement a more intuitive and efficient online ordering system.
Enhance Delivery Services: Focus on reliability and timeliness in delivery operations.
Maintain High Product Quality: Ensure clear product descriptions and uphold high quality standards.
Improve Customer Support: Enhance support systems to be more responsive and helpful.
Introduce Additional Services: Consider adding services like flexible delivery options and loyalty programmes.

Conclusion

The insights gathered provide Logs Near Me with a strategic framework for enhancing the customer experience and staying competitive in the firewood supply market. By addressing these areas, Logs Near Me is well-positioned to improve customer satisfaction and strengthen its market presence.

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